When companies reach out to Inqune, they often ask the same questions:
“How do I get new reps up to speed quickly?
“How do I share best practices and get all reps to say what my best reps say?
“I want to build a sales playbook, but I don’t know where to start.
For the first time ever, we’re sharing the sales playbooks we use with our clients so you can build your own!
All 5 Sales Playbook GuidesFree!
The Problem: You want to download Buyer Personas, Competitive Strategy, Objection Handling, Selling Guide, and Elevator Pitches all at once instead of tediously adding them to your cart separately.
The Solution: Here’s a bundle!View products
Playbook 1: Buyer Personas
The Problem: Instead of connecting with a specific buyer’s challenges or goals, the team is using the same message with every prospective customer.
The Solution: Go beyond a static ideal customer profile by giving your reps buyer insights and targeted messaging. We break down how to research and build actionable buyer personas, provide a sample to show you what we’re really talking about, and include a blank template for you to start crafting your own.Add to cart
Playbook 2: Elevator Pitches
The Problem: When you ask five reps “What does our company do?” you get five inconsistent answers that aren’t accurate or compelling.
The Solution: We show you how to craft five different styles of elevator pitches, and provide examples so you can arm your reps with an interest-generating and succinct explanation of what your company does, and they can engage with confidence.Add to cart
Playbook 3: Objection Handling
The Problem: All of your reps are facing the same objections.
The Solution: Prepare your team with effective answers for the toughest questions prospective customers are likely to have for them.Add to cart
Playbook 4: Selling Guide
The Problem: Your team is chasing deals that aren’t profitable or that you can’t support.
The Solution: Drive alignment from the top down by clearly outlining the types of companies, geographies, use cases, and deal sizes you are looking for. We’ll even help you organize your information onto a handy reference sheet to make it easy for your reps to find deals in the sweet spot.Add to cart
Playbook 5: Competitive Strategy
The Problem: The competition has your number, they are planting traps that your team is walking right into, and your win-rate is falling.
The Solution: Create a game plan for each stage of the sales cycle to set evaluation criteria, qualify out of deals you can’t win, and drive prospects to ask competitors tough questions. We’ve included two versions of sample Competitive Battlecards to help you choose which organization scheme is right for you.Add to cart
We are working on more guides to help you build an incredible Sales Playbook!
Here are few in the pipeline:
- Prospecting & Discovery Guides
- Territory Planning
- Customer Stories
- POCs & Trials
- Demo Guides
Sign up for our mailing list and we’ll let you know when more materials launch! And if you just can’t wait, that’s OK, too. Just send us an e-mail and we’ll get you started on a customized playbooks plan!